CASE STUDY

AFK Estates

A 130-property Leeds lettings portfolio sold to Logic Property, allowing the owner to achieve a better work/life balance with full support from Atomic Consultancy.

Business Name:
AFK Estates

Location:
Leeds, West Yorkshire

Years in Business:
Est. 2007

Size of Business:
130 managed properties

Services Offered:
Residential lettings only (no sales)

Challenges & Goals of Selling the Estate Agency

Airlie Fox-Kirk, the founder of AFK Estates, had successfully built up her Leeds-based lettings agency since 2007. After many years at the helm, she made the decision to sell in order to achieve a better work/life balance — while remaining involved in the business on a reduced basis.

With no sales division, the business was a focused, well-managed portfolio of 130 residential properties. The challenge was to find a buyer who not only met the financial requirements but would also work well with Airlie as she continued in a supporting role post-sale.

Atomic Consultancy’s Approach

The team began by carrying out a detailed valuation of the portfolio and preparing it for market. The listing attracted significant interest from a number of potential buyers, which gave Airlie strong options to choose from.

Atomic helped her evaluate each offer, not just based on price, but on cultural fit and future working relationship — a key consideration, since she planned to stay on within the business.

Logic Property, a local independent agency, stood out as the ideal buyer. The deal moved quickly and smoothly, thanks to clear communication, good alignment between both parties, and Atomic’s ongoing project management from start to finish.

Key Takeaways

Leeds-based lettings portfolio with 130 properties and no sales division
Business sold by founder to support a better work/life balance
High level of buyer interest due to strong performance and focus
Atomic helped identify the right fit for a long-term working relationship
Portfolio sold to independent agency Logic Property in a smooth and swift transaction

Feedback

The project ran smoothly from start to finish, with strong buyer interest and a successful outcome. Both parties were aligned from day one, making for a swift and stress-free transaction.

Final Thoughts From Atomic

It was a pleasure to support Airlie with the sale of AFK Estates. She had built a solid, well-run business and knew exactly what she wanted from the sale, not just a strong deal, but a buyer she could work alongside in the future. We’re proud to have helped her achieve both and wish her continued success with Logic Property.

Laura Cooper - Acquisitions Director – Atomic Consultancy