Atomic Consultancy is proud to be co-hosting The Value Multiplier, an exclusive one-day masterclass created by Leaders.inc for ambitious business owners who want to strengthen their business, understand their value, and prepare confidently for a future exit.
Taking place on Wednesday 14th January in London, the event will be co-hosted by Atomic’s Founder, Lucy Noonan, alongside Richard Palfreeman, bringing together a panel of highly respected experts in business strategy, finance, leadership and acquisitions.
Atomic’s Acquisitions Director, Laura Cooper, will also join an exceptional panel of guests to help guide business owners through the real drivers of value and the practical steps they can take today to prepare for a future sale.
Why This Masterclass Matters
Exiting a business successfully doesn’t start twelve months before a sale.
It starts years earlier, with the right structure, valuation awareness, financial clarity, and strategic decision-making.
The Value Multiplier is designed to give business owners:
- A deeper understanding of what truly influences business value
- Clarity on how to improve their numbers and strengthen their performance
- Insight into how buyers assess risk, stability and long-term potential
- Practical steps they can implement now to become “exit ready”, even if they’re 3–5 years away
- The confidence to plan their future with purpose, not guesswork
This masterclass goes far beyond theory. It’s a hands-on, interactive day where business owners get to learn directly from people who have built, scaled, acquired and exited companies and who understand what valuation really looks like from the inside.
Meet the Experts
The masterclass will be led by an experienced group of professionals who have built, scaled, advised and exited successful businesses across the UK.
The hosting team will feature Lucy Noonan, Founder of Atomic Consultancy, co-hosting alongside Richard Palfreeman.
Laura Cooper — Atomic Consultancy

Laura will guide business owners through valuation readiness and the actions that genuinely increase business value without jargon or unnecessary complexity.
Jo Moran — Rogers Spencer Accountants

A specialist in SME finance, Jo brings years of experience helping business owners strengthen their financial structure, improve reporting and prepare for long-term planning.
Will Linley — Former Owner of Linley & Simpson

As the founder of one of the UK’s most successful independent agencies, Will brings first-hand experience of scaling a business and navigating a major acquisition.
Richard Palfreeman — Former Owner of Northfields and Leaders.inc Expert Chair

Richard offers deep insight into leadership, performance, team development, and what makes a business attractive to buyers.
What the Masterclass Covers
Throughout the day, attendees will gain clarity on:
Understanding Business Value – How buyers assess strength, stability and long-term potential — and how you can influence it.
Creating a Stronger Financial Foundation – The financial indicators that matter most and how to improve them.
Leadership & Culture – Why the quality of your team and leadership approach plays a major role in valuation.
Exit Planning – How to prepare for a future sale 3–5 years ahead — and what mistakes to avoid.
Strategic Growth – The decisions that move a business forward and compound value over time.
This masterclass has been designed to help owners walk away with clear actions, renewed confidence and a realistic understanding of what it takes to build long-term value.
Who Should Attend
This event is ideal for:
- Business owners planning to exit their company within the next five years
- Leaders who want to strengthen internal structure, performance and financial clarity
- Founders considering investment, acquisition or succession
- Owners wanting to understand the true value of their business and how to increase it
- Entrepreneurs aiming to build a more resilient, scalable company
If you want your business to be stronger, more profitable and more valuable in the years ahead, this day has been designed for you.
Event Details & Booking
Date: Wednesday 14th January
Location: Embassy, 19 Grosvenor Place, London, SW1X 7HN
Time: 10am – 4 pm.
Spaces are limited due to the exclusive nature of the event.
A Final Word From Atomic
Co-hosting this event with Leaders.Inc. is a brilliant opportunity to help business owners gain clarity around their value, their numbers, and their long-term plans. As co-host, Lucy will help guide the day, ensuring attendees get the practical insight and confidence they need to prepare for the future.
We’re passionate about giving owners the tools to strengthen their business now, long before they’re thinking about selling.
Laura Cooper, Acquisitions Director at Atomic Consultancy, added:
“I’m really excited to be part of the expert panel for this masterclass. There’s so much value in giving business owners the clarity and confidence they need long before they think about selling. The conversations we’ll be having on the day will be genuinely eye-opening, practical, honest and focused on helping owners make better decisions for their future.”
We look forward to welcoming you to an inspiring, practical and high-impact day and supporting you on your journey towards a stronger, more valuable exit.
