ACQUISITION SERVICES SUPPLIER OF THE YEAR
Challenges & Goals of Selling the Estate Agency
Since launching in 2018, Michelle & Co Properties has built a strong reputation across Barnt Green and the surrounding areas for its personal approach, local expertise, and high levels of customer service. Alongside a successful sales division, the business developed a substantial lettings portfolio of over 290 managed properties.
Michelle Mehjoo, the main point of contact throughout the process, made the decision to sell as part of her plans for retirement and the next stage of life after many years in the industry.
Importantly, the decision was not rushed. Atomic Consultancy had been speaking with Michelle for around three years, helping her explore options, understand market conditions, and carefully plan the right time and structure for her exit.
The priority was to ensure a smooth transition for landlords, tenants, vendors, and staff, while securing a buyer that aligned with the values and service standards Michelle had built the business around.
Atomic Consultancy’s Approach
The transaction was led by Lucy Noonan and Jason Davy at Atomic Consultancy, who worked closely with Michelle throughout the planning and sales process.
After carrying out a detailed valuation and preparing the business for market, Atomic introduced the opportunity to a targeted network of qualified buyers. Given the strength of the portfolio and the reputation of the business, interest was strong.
Dwelly was ultimately identified as the right fit for the acquisition. Atomic managed the process from start to finish, overseeing negotiations, coordinating communication between all parties, and helping maintain momentum throughout the transaction.
Their long-term relationship with Michelle also meant Atomic could provide guidance and reassurance throughout what was a major personal and professional decision.